What is an eko file?
What is an eko file?
A comprehensive, human-verified digital capture of a physical item organized in a way that humans, e-commerce, and AI systems can all understand.
A comprehensive, human-verified digital capture of a physical item organized in a way that humans, e-commerce, and AI systems can all understand.
A comprehensive, human-verified digital capture of a physical item organized in a way that humans, e-commerce, and AI systems can all understand.
61% of consumers use AI to shop. An eko file helps them find your item.
61% of consumers use AI to shop. An eko file helps them find your item.
The eko file is the infrastructure that makes products understandable and discoverable to both humans and machines — forming the foundation of commerce in the AI era.
What can an eko file do?
What can
an eko file do?
What can an eko file do?
An eko file is a "digital reflection of a something real."
That means an eko file is a complete repository of all important information about an item held in one place and structured in a way that is presentable to anyone: human, AI agents, or traditional e-commerce sites. And we make each eko file by hand, with real world data informing it all.
In our Capture Factory, we collect dimensions, printed materials, 8k cinematic visuals, robust metadata, instructional content, hands-on demonstrations, and more. Then, the data and visuals are linked together to create a queryable data set.
Machines need good information to create next-generation shopping experiences.
And customers deserve great visuals and contextual information to make great choices.
The eko file provides this, and more.
In short, an eko file is the only thing an item needs to live its best life online.
An eko file is a "digital reflection of a something real."
That means an eko file is a complete repository of all important information about an item held in one place and structured in a way that is presentable to anyone: human, AI agents, or traditional e-commerce sites. And we make each eko file by hand, with real world data informing it all.
In our Capture Factory, we collect dimensions, printed materials, 8k cinematic visuals, robust metadata, instructional content, hands-on demonstrations, and more. Then, the data and visuals are linked together to create a queryable data set.
Machines need good information to create next-generation shopping experiences.
And customers deserve great visuals and contextual information to make great choices.
The eko file provides this, and more.
In short, an eko file is the only thing an item needs to live its best life online.
One file.
Three layers.
One file.
Three layers.
Visual. Spatial. Experiential.
An eko file is a system of visual, spatial, and experiential layers.
The eko file is made up of three layers, which create a complete, queryable understanding of a physical product, with every data point married to a corresponding visual.
The intelligent engine behind each eko file connects these layers dynamically, allowing them to be combined and presented in any novel way that deepens customer and AI comprehension.
The eko file is made up of three layers, which create a complete, queryable understanding of a physical product, with every data point married to a corresponding visual.
The intelligent engine behind each eko file connects these layers dynamically, allowing them to be combined and presented in any novel way that deepens customer and AI comprehension.

Visual
Every angle and detail captured in cinematic 8K resolution.

Spatial
Verified dimensions, weights, qualities, and physical relationships between components.

Experiential
Hands-on demonstrations and qualitative information about how an item feels and functions.
What do
eko files power?
What do eko files power?
From interactive shopping experiences to operational automation, eko files transform structured product data into immersive, AI-ready commerce experiences.
From interactive shopping experiences to operational automation, eko files transform structured product data into immersive, AI-ready commerce experiences.
For customers, eko files offer interactive product galleries, conversational item understanding, visual response experiences, and even personalized concierge shopping opportunities.
Operationally, eko files help brands and retailers verify catalog data, automate item setup, and provide infinite media possibilities, while also prepping each item for AI based discovery.
And because customers can accurately experience real products, items with eko files see increased sales and decreased returns.
For customers, eko files offer interactive product galleries, conversational item understanding, visual response experiences, and even personalized concierge shopping opportunities.
Operationally, eko files help brands and retailers verify catalog data, automate item setup, and provide infinite media possibilities, while also prepping each item for AI based discovery.
And because customers can accurately experience real products, items with eko files see increased sales and decreased returns.
Who benefits from eko files?
Who benefits from eko files?
Who benefits from eko files?
Brands
Ensure accurate representation, generate content at scale, and become visible to AI shopping assistants
Retailers
Verify catalog data, power AI tools, and reduce returns
AI systems
Recommend, compare, and present products accurately in a visual manner
Customers
Comprehensively explore, compare, visualize, and understand products before buying
How are eko files created?
How are eko files created?
At an eko Capture Factory.
At an eko Capture Factory.
Our hands-on process creates and verifies all product visuals and data in house to create an eko file for each product.



